How long should an SEO title be?

Google does not publish a character limit. On desktop it shortens title links that are wider than the result column, which is roughly 600 pixels. This checker uses 580 px as a safe line. In practice that is about 50–60 characters, fewer if the title has wide letters like W and M, more if it has narrow ones like i, l and t.

Why does the checker measure pixels and not just characters?

Because Google cuts titles by display width, not by count. "Illicit little lists" and "WOMEN WHO MOVE MOUNTAINS" have similar character counts but very different widths. The pixel width here is an estimate from Arial at 20 px, close to how Google renders desktop title links, so treat a result within ~20 px of the line as borderline.

Will Google always show my title tag?

No. Google builds the title link mainly from the element, but it can use the page's main heading, other headings, anchor text or og:title instead when the title is missing, too long, stuffed with keywords or identical across many pages. A concise, unique, descriptive title is the best way to keep yours.

Where should the keyword go in a title tag?

Near the start. The first words are what people scan and they survive truncation; a keyword that only appears after the cut-off is invisible in the result. Use it once — repeating it reads as keyword stuffing and is one of the reasons Google rewrites titles.

Should I add my brand name to the title?

Optional. Google already shows a site name above the result URL, so a brand suffix like " | Writesy" mainly helps recognition. Keep it short, put it at the end, and drop it on pages where it pushes the title past the cut-off.

How is this different from the headline analyzer?

The headline analyzer scores the words (emotional and power words, headline type). The SEO title checker scores how the title tag will display in Google: width, truncation, keyword position, brand suffix, and formatting problems like ALL CAPS, emoji and repeated words. Nothing is sent to a server; it runs in your browser.

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Free SEO Title Checker

Check your title tag’s length in characters and pixels, preview where Google cuts it off, and see whether your keyword is front-loaded. Free, no signup.

Title tag

Checked in your browser as you type. Nothing is sent anywhere.

Google desktop preview

example.com › …

Your title tag

Your meta description appears here. Google may write its own snippet from the page.

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